Fortune 50 Lacks Transparency in Web-Based Environmental Reporting

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The majority of Fortune 50 corporations use the Internet to disclose some information on their environmental performance but most are missing opportunities to involve stakeholders, tap the interactive potential of the web, and provide transparency in their reporting, new research suggests.

Researchers at Brigham Young University and KDPaine and Partners set out to test a new model for transparency,  a hot topic in the field of corporate communications. After studying environmental information reported in the websites of F50 copanies, researchers found that a minority allow for any two-way interaction with stakeholders, which could inform and enhance the type of information they report. Read more

Source: Green Biz



This entry was posted on Monday, September 15th, 2008 and is filed under Corporate Responsibility News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Fortune 50 Lacks Transparency in Web-Based Environmental Reporting”

  1. Top 5 Corporate Responsibility News Stories of the Week | SustainabilityBlog.org on September 23rd, 2008 at 12:04 pm

    [...] Fortune 50 Lacks Transparency in Web-Based Environmental Reporting [...]

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