Survey of S&P 100 Identifies Best Practices for Sustainability Communications

Industries that have been under high levels of government regulation and public scrutiny have the most effective sustainability communications, according to a review of S&P 100 companies.

Interactive marketing agency imc2 looked at the 86 Companies on the S&P 100 that have some level of sustainability communication, concluding that companies overall would benefit from increased stakeholder engagement and transparency. Imc2 argues that providing more information is one of the best routes to effective communications.

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Source: Green Biz

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Tagged as: best practices, communication, companies, corporate responsibility, csr, effective communications, government regulation, interactive marketing, marketing, marketing agency, stakeholder, stakeholder engagement, sustainability